This Privacy Policy describes how your personal information is collected, used, and shared when you visit (the “website”).

Who we are

Reconnify Blog is a publication owned and operated by Reconnify Pte. Ltd. to provide online retailers data analytics solutions and services. Our website address is:

What personal data we collect and why we collect it


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


You may upload images voluntarily when you are contributing content to the website. The images will be stored on the website server and displayed when visitors browse the contributed content.

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact / Survey forms

When you contact us, or take a survey from the website, we may request personal contact information from you including your name and email address for the purpose of following up with you about your submission. Any information submitted by you will be kept for up to 5 years or until the time we comply with your data erasure request.

We do not use your contact information collected from contact and survey forms for marketing purposes, unless we have your express opt-in consent.


When you sign up for our newsletter, we collect your name and email address for the purpose of sending the newsletter to you regularly. We will keep these information until you opt out from the newsletter.

How do you get my consent?

We will either ask you directly for your expressed consent, or provide you with an opportunity to say no.

How do I withdraw my consent?

If after you opt-in, you change your mind, you may withdraw your consent for us to contact you, for the continued collection, use or disclosure of your information, at anytime, by following the instructions in the email to unsubscribe or contacting us at or mailing us at:

Reconnify Pte. Ltd.
10 Anson Road,
International Plaza,
Singapore 079903


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

For more information about cookies, and how to disable cookies, visit

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


Log files track actions occurring on the website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

We collect these information only for the purpose of debugging or troubleshooting of technical problem impacting the website. Log files are kept for a period of up to 1 year.


As you browse the website, we collect information about the individual web pages that you view, what websites or search terms referred you to the website, and information about how you interact with the website.

These browsing data are anonymized and stored on our servers for as long as 2 years, for the purpose of improving our services to serve you better.

Who we share your data with

We share your data with some 3rd party service providers in order to use the data for the purposes stated earlier.

  1. We share anonymous browsing data with Google Analytics which is our analytics provider. For more information about Google Analytics, visit You can read more about how Google uses your Personal Information here:  You can also opt-out of Google Analytics here:
  2. We share your name and email address with Klaviyo which is our mailing service provider if you opt-in to our newsletters. We use these information to issue newsletters to you until the time you opt-out from them. For more information about Klaviyo, visit
  3. We keep your contact information and any correspondence with us on Zoho cloud for as long as 5 years. which is our secured mailbox and cloud service provider. Zoho employees are not expected to have access to these information.
  4. An anonymized string created from your email address may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here:

In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

Other information collected is store for a period of up to 10 years or until such time the information is deleted during a server clean up or until we comply with a data erasure request.

What rights you have over your data

If you have an account on this site, or have transmitted information to us, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

In particular, remember that certain providers may be located in or have facilities that are located a different jurisdiction than either you or us. So if you elect to proceed with an action that involves the services of a third-party service provider, then your information may become subject to the laws of the jurisdiction(s) in which that service provider or its facilities are located.

As an example, if you are located in Canada and your action is processed by a service provider located in the United States, then your personal information used in completing that action may be subject to disclosure under United States legislation, including the Patriot Act. Once you leave our website or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy.

Where we send your data

If you are European Union resident, your data may be transferred to a service provider’s data center outside the European Union, as listed in the previous section “Who we share your data with”.

Your data is safeguarded to European data protection standards as these service providers were chosen based on their compliance with GDPR as detailed in their privacy policies.

Our contact information

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at or by mail using the details provided below:

Reconnify Pte. Ltd.
10 Anson Road, 
#27-15, International Plaza, 
Singapore 079903

How we protect your data

If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption.

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.

Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

What data breach procedures we have in place

You will be immediately notified as soon as we discover a breach. Any account you opened with us will be suspended pending investigation to prevent any unauthorized access. Any vulnerable services that may have caused the breach will be shut down and subjected to a proper security audit.

If the breach is criminal in nature, we may have to file a report with the relevant local authorities.

You will be advised accordingly such as the extent of the leak and if you need to change your password or take extra precaution.

What third parties we receive data from

We only use publicly available identity-anonymous data for our content. We do not collect any personal information from any third parties.

What automated decision making and/or profiling we do with user data


Industry regulatory disclosure requirements


Updated on 28 Oct 2019